In the modern world, media has completely changed the concept of looking at fashion and beauty. Out of the many trends seen online, nail art has emerged to be quite popular and is increasingly developed as a form of creativity. This article explores the impact of these social media platforms on nail art styles, their creative possibilities, and the trends of nail art in the modern world.
Nail art has been practiced for a long time, even before subscribers and various social media platforms existed. But thanks to social networks like Instagram or Tik Tok, the development of nail art has accelerated. What used to be an underground trend has become mainstream, and an increasing number of users experiment with nail designs.
In art, nail designs were self-made at home or in salons. People who were into nail art talked to their friends about it or involved themselves within their local beauty circles. Everything changed when people began posting their nail designs online, which inspired others to know how to do it themselves and about different types of nail designs.
One can say that social media is a driving force to overcome inhibitions as it integrates creativity in sharing the pieces of art. With apps such as Instagram, Tik Tok, or Pinterest, nail artists are in a position to exhibit their artistry, skills, and originality in other people’s concrete ideas.
Nail art trends have developed largely due to Instagram. It is easy to upload images or short videos on the website which enables nail artists in turning out their work.
Hashtags are a part of the web platform as it helps in making the content searchable. Sometimes, nail art fans make posts with appeal to hashtags like #NailArt, #NailDesign, or #NailInspo looking for others with similar posts to take inspiration from. Such a broad usage of hashtags enables expansion in the horizons of the artists.
Others popular hashtags used in the nail designing space include:
Nail art, thanks to a plethora of beauty influencers on Instagram, has transformed quite the level. With manicure designs perfected alongside collaborating brands and nail practitioners, an influencer's followers look to them for inspiration, bringing techniques and styles into trends.
Nail art as promoted by some influencers like @NailSwag or @KylieCosmetics comes with its own concepts and products that are generally new and appealing to audiences.
A new chapter for artists began with Instagram's IGTV and Reels features as they could now produce not just engaging videos but also tutorials and step by step guides. At the same time, such a short format makes it possible to learn and repeat popular skills and patterns on nails at home.
Here at Nailsalon Gateway in Villanova, we understand the influence that Instagram and TikTok have on the nail art industry. The emergence and decline of trends has sped up because of Instagram. Nail art trends become fads in hours as it takes artists only a small amount of the time to learn and use it in their works. For example, “cloud nails,” the trend of paintings that are dominated by gentle pastel colors and the likeness of fluffy clouds, became popular in a matter of days after several uploader posts.
Instagram has made its way and has stayed put as the center for imagery sharing. But with TikTok, there has come a shift in the nail art community. Because of it s short videos, trends and techniques evolve quickly which appeals to more younger demographics.
The interaction that these social network systems provide has helped fellow lovers of nail art connect. This is an essential communal factor, one that motivates individuals to utilize their creative strategies and collaborate with various artists.
To illustrate, certain people feel encouraged to post their designs online purely for other people to respond to. And the community seems to inspire quite some positive energy because many artists kept on pushing out more work.
It is social media once again that has helped create new collaborations between artists giving birth to newer ideas that encompass different styles or techniques. These collaborations we notice in the most cases are unique pieces that seem to inspire the followers.
And once again, social networks provide artists with interpersonal connections, friends, and opportunities for professional networking. Of course, many artists render help and resources to one another and work together.
There would be quite a number of nails designs trends that developed as a result of social media owing to the never-stable taste of the society. So here are several trends which were controversial and are widely introduced into contemporary fashion due to Instagram and TikTok.
Now and several years back, the term minimalism in nail art has been attributed to nail art that features plain or no pictures at all, as well as the use of neutral colors on the fingernail. It’s definitely a major trend that expresses overall movement to more simplicity and elegance for the lovers of less is more concept.
Over the years, nail art has evolved and transformed into a powerful medium of expressing oneself using nails as a canvas to showcase one’s life story, culture and different forms of creativity. Social media has played a big factor on this trend as well as designers and tattoo artists to showcase their designs and pictures in social networks.
On the other side of the scale, the trends of bold patterns and colors have been on the rise as well and this can also be attributed to social media. Artists have been able to explore the use of loud colors and complicated patterns and as a result, so many interesting designs have come about.
There is a growing trend among many nail artists to include mixed media in their works, such as rhinestones, foils and different textures. This style is an exciting one because it gives people a lot of room to be creative and customize designs.
Also, the nail art community is going to change with the change of the social network. Below are some thoughts on what directions social media will take nail art trends in the future.
With how fast the pace of technology is growing, the nail art community is ever changing and new things are expected to emerge. There are many things that can be expected including applications that allow users to see what their nails will look like with designs on or advanced nail polish with many features.
Additionally, with the increase of awareness about environmental issues, it will not be a surprise to see a lot of posts about green approaches to nail art in the future. The fight for more sustainable practices within the nail art community will pretty much be helped by social media.
The social media landscape is ideal for different modes and voices to be heard and displayed. Therefore, we anticipate even more focus on diversity with artists from different communities showcasing their different approaches and methods.
The same social media for nail art will help forge relationships as the community rises in numbers. We anticipate more cooperation and support which will help add to the already flourishing environment of creativity and sisterhood.
There is no doubt that social media affects nail designs jut as the opinions of nail polish wrinkles nail art. It’s about reshaping the worlds of the artists, connecting people, and ultimately creating. At Nailsalon Gateway in Villanova, we embrace the new trends and social media as an important aspect of nail art.
Stepping into the shoes of an aspiring nail artist or rather a nail art fanatic, the digital realm is a treasure trove of new ideas and people. Use the social media resources to search for design ideas, to learn techniques, or simply to interact with other nail art enthusiasts.
These nail arts enthusiasts are distinguishable from many other people as they express their unique style through their nail designs. As you may feel, being a part of the community is rewarding as you can find nail art inspirations anywhere on the web!
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